Pay Per Click Creation and Maintenance

The pay per click method is the quickest way to direct traffic to your site.

However, this approach is not nearly as simple as posting your site in sponsored listings and waiting for sales. By paying for every visitor under your selected keywords, the rate of return can be dismal while tremendously costly. Simply posting your site in search engine ads may save you time as it involves little to no work other than the initial set up, but in turn, it is blindly paying for traffic which can quickly result in huge loses.

It is essential to implement an efficient personalized campaign by experienced SEOs and developers in reaching a high rate of return on investment (ROI) with an established successful pay per click strategy. We create highly productive landing pages containing valuable streamlined keyword campaign specific to your business services and/or products attracting the most relevant traffic to your site. A company can easily go through and waste funds on large amounts of clicks from visitors less likely to be interested in your specific products or services. This traffic can amount to a countless number of unproductive clicks on a regular basis.

Companies are generally unaware of the causes and do not realize the various reasons for their low performance online and are therefore unable to remedy the problem. An efficient pay per click campaign will target the most relevant visitors and monitor all keywords and the landing pages to prevent unwanted clicks. We will implement a system that allows transparency and analysis of where and how your traffic is being generated. With over 17 years of experience in pay per click markets, we pioneered one of the first efficient systems on the net. Please contact us for more information we will gladly answer any of your questions.

 

 

Pay Per Click Campaign

By optimizing your pay per click campaign, we will target specific desired traffic.

An effective pay per click campaign manages traffic, manually separating unwanted or unrelated visitors to your website, even under top keywords. Low ROI is a key reason for many PPC campaigns failing. Simply selecting desired keywords without proper optimization results in incurring the high cost related to everyday unwanted clicks. PPC optimization and management will get the most out of your Google and Bing ad expense by making each click count. We can continue to maintain a high quality of traffic on a month to month basis while keeping PPC costs low and unwanted clicks.

- Eliminate unwanted traffic under essential keywords.
- Target specific users to improve conversion rates and ROI.
- Research and analysis of current traffic and individual visitors.
- PPC data review and keyword performance testing.

You will be able to see your ads working and bid directly according to your budget. We will be available to consult with you through to your PPC campaign.

 

Please contact us for more information


Related Questions and Answers

Q: Is the design to blame for a high bounce rate?
by m
A: A well professional planned design entails more than just the look of a website. Effective web designs take in consideration the content and how it will shape your webpages. More than just the way you site looks, certain content must be placed where your visitors can easily find and be enticed to use. This is difficult to do without a solid background in web development, visitor behavior and the use of the newest tools for users.
by admin

Q: If I'm paying for my clicks to stay on top of all organics, why do I still need an SEO?
by jazz_67
A: There are many companies that get dismal returns on their pay per click investments. Sure, you're going to get a lot of clicks, but are they coming to your site, costing you money and leaving without purchasing your product or retaining your services? This is a very costly experience and a sure quick way to lose money. Keyword evaluation to site design promoted a low bounce rate and play a vital role. Pay per click systems can hurt you with high bounce rates and low quality traffic. You can not solely pay for high quality traffic, it must be in conjunction with a top quality content, exceptional user experience, functionality and more.
by admin

 

Latest News From Comprehensive SEO

With a constant stream of new events surrounding Google's algorithm Panda and Penguin updates, Yahoo's and Bing's changes, staying informed with current developments can be very helpful to any company relying on their online business. This is not to say that one single source is the best approach, however, if you are looking for the latest news developments surrounding Search Engine Optimization (SEO), we strive to provide the most current news and events found online that keeps website developers informed.

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The Evolution of SEO
APR-06-2014
To have a complete understanding of Search Engine Optimization (SEO), one must look at how it has evolved over the years and why. It has not been a traditional marketing approach solely based on market behavior or its changes alone. SEO deals with search engine algorithms with updates and changes on a regular basis, not just market trends. More

 

The Perils of Doorway Websites
MAR-26-2014
Search engine optimization is aimed at implementing the most effective methods in order to beat competitors in any market space online. Using multiple domains for the purpose of re-directing traffic to the same page(s) are called doorway pages, (also called jump, domain entry, external gateway, portal, front-door and bridge pages). More

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Designing The Webpage Message
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Developing Successful Local Restaurant Websites
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Free Website Offers
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Recently, there have been numerous ad campaigns claiming free websites, builders or hosting. How does a person get a free website? How can the company make money if the service is free? More


Banner Ads On Webpages
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New Product Launch Websites
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Comparing the cost building your own website versus hiring a professional service. More

Questions To Ask When Looking For SEO Services
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For every lucrative successful business idea, there are many individuals on the sidelines claiming 'that was my idea', 'I already thought of that', 'I came up with that a long time ago. The difference between the two is one individual executed on their idea the while others did not. More

Changes In The Web Market Affecting Small Shops and Businesses
AUG-12-2013
Recently, we have seen changes in our financial and banking industry, housing market, economy and credit “un”-availability. The online market has experienced its own transition. Gone are the days where a business could get away with not having a professionally developed website. More

The Effect of E-Commerce On Santa Barbara's Small Businesses
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Santa Barbara has a population of approximately 90,000 residents. It is also visited by a large number of tourists on weekends and holidays. The most common known retail market place for the city is State St., where many shops and restaurants are located and draw larger foot traffic. More

Google Indexing All Links In Their Browser
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Our Updates

We keep track of all Google algorithm changes and anticipate all regular updates

Thanks to our experienced algorithm team and proven proprietary methods, we are able to monitor future updates and changes from Google and have our clients prepared well in advance. Our latest update was for Panda #25 on March 2013. We expect next major updates to occur on the ninth of June and will be a Multi-week rollout according to Matt Cutts head of the webspam team at Google. Please leave us your email address to receive new updates from our experienced algorithm team.